{"id":17220,"date":"2026-09-21T11:59:02","date_gmt":"2026-09-21T10:59:02","guid":{"rendered":"https:\/\/hejsweden.com\/?p=17220"},"modified":"2026-09-22T10:06:13","modified_gmt":"2026-09-22T09:06:13","slug":"blonde-swedes","status":"publish","type":"post","link":"https:\/\/hejsweden.com\/en\/blonde-swedes\/","title":{"rendered":"Blonde Swedes: How Blonde Are Swedish Women and Men Really?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/hejsweden.com\/wp-content\/uploads\/2026\/09\/Blonde-Swedes.png\" alt=\"\" class=\"wp-image-17236\" srcset=\"https:\/\/hejsweden.com\/wp-content\/uploads\/2026\/09\/Blonde-Swedes.png 1400w, https:\/\/hejsweden.com\/wp-content\/uploads\/2026\/09\/Blonde-Swedes-298x168.png 298w, https:\/\/hejsweden.com\/wp-content\/uploads\/2026\/09\/Blonde-Swedes-799x450.png 799w, https:\/\/hejsweden.com\/wp-content\/uploads\/2026\/09\/Blonde-Swedes-768x432.png 768w, https:\/\/hejsweden.com\/wp-content\/uploads\/2026\/09\/Blonde-Swedes-1240x698.png 1240w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Swedes \u2013 and especially Swedish women \u2013 are known worldwide for their good looks. If you asked 100 men anywhere in the world what spontaneously comes to mind when they think of Sweden, I&#8217;d assume a significant number of them would reply &#8220;good looking blondes&#8221; &#8230; right after ABBA and IKEA. ;)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Long blonde hair is a stereotypical feature of many Swedish women. While not all Swedish women are naturally blonde &#8211; many have given nature a helping hand &#8211; it is certainly not uncommon to see such a typical Swedish woman walk past you on the streets of Sweden. <\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><a href=\"https:\/\/hejsweden.com\/en\/swedish-women-myths\/\" data-type=\"page\" data-id=\"9202\">7 Myths &amp; Rumors About Swedish Women<\/a> <br \/><a href=\"https:\/\/hejsweden.com\/en\/swedish-women-myths\/\" data-type=\"page\" data-id=\"9202\">Busted \/ Confirmed<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Swedish men are of course blonder as well \u2013 but more rarely use dye to enhance their bright-hair appearance.<\/p><div id=\"hejsw-1077393664\" class=\"hejsw-content-sfa-desktop-and-tablet-1 hejsw-entity-placement\" style=\"margin-left: auto;margin-right: auto;text-align: center;\"><a href=\"https:\/\/amzn.to\/3eu3RS1\" target=\"_blank\" aria-label=\"Book about Sweden - How to be Swedish\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/hejsweden.com\/wp-content\/uploads\/2020\/11\/HtbS-ad-main-220420-1-1.png\" alt=\"Book about Sweden - How to be Swedish\"  srcset=\"https:\/\/hejsweden.com\/wp-content\/uploads\/2020\/11\/HtbS-ad-main-220420-1-1.png 900w, https:\/\/hejsweden.com\/wp-content\/uploads\/2020\/11\/HtbS-ad-main-220420-1-1-800x600.png 800w, https:\/\/hejsweden.com\/wp-content\/uploads\/2020\/11\/HtbS-ad-main-220420-1-1-300x225.png 300w, https:\/\/hejsweden.com\/wp-content\/uploads\/2020\/11\/HtbS-ad-main-220420-1-1-768x576.png 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" class=\"no-lazyload\" width=\"900\" height=\"675\"   \/><\/a><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Are Swedes really that blonde?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Yes. But of course not all Swedish women are blonde. Compared to Germany, I&#8217;d say they are <em>blond-er<\/em>. In fact most of the blondness you see in Swedish women&#8217;s hair is intensified by dye.  About <a href=\"https:\/\/en.wikipedia.org\/wiki\/Blond#\/media\/File:Light_hair_coloration_map.png\" target=\"_blank\" rel=\"noreferrer noopener\">50-80% of the swedish population<\/a> have, depending on the region, natural bright hair. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I&#8217;ve also found that Swedes have a different threshold for dark hair; shades they consider dark often look dark blonde or light brown to me.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"648\" height=\"519\" src=\"https:\/\/hejsweden.com\/wp-content\/uploads\/2015\/10\/Blonde-in-Europa-Light_hair_coloration_map.png\" alt=\"Blondes in Europe\" class=\"wp-image-7175\" srcset=\"https:\/\/hejsweden.com\/wp-content\/uploads\/2015\/10\/Blonde-in-Europa-Light_hair_coloration_map.png 648w, https:\/\/hejsweden.com\/wp-content\/uploads\/2015\/10\/Blonde-in-Europa-Light_hair_coloration_map-300x240.png 300w, https:\/\/hejsweden.com\/wp-content\/uploads\/2015\/10\/Blonde-in-Europa-Light_hair_coloration_map-600x481.png 600w\" sizes=\"auto, (max-width: 648px) 100vw, 648px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">&#8220;<a href=\"https:\/\/commons.wikimedia.org\/wiki\/File:Light_hair_coloration_map.png#\/media\/File:Light_hair_coloration_map.png\">Light hair coloration map<\/a>&#8221; by Dark Tichondrias &#8211; <a title=\"w:en:Image:Map of Europe (political).png\" href=\"\/\/en.wikipedia.org\/wiki\/en:Image:Map_of_Europe_(political).png\" class=\"extiw\">w:en:Image:Map of Europe (political).png<\/a>. Licensed under <a title=\"Creative Commons Attribution-Share Alike 3.0\" href=\"https:\/\/creativecommons.org\/licenses\/by-sa\/3.0\/\">CC BY-SA 3.0<\/a> via <a href=\"https:\/\/commons.wikimedia.org\/wiki\/\">Commons<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Blondes are rare<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Only about 2% of the world&#8217;s population is blonde &#8211; a figure that includes darker blonde shades as well. Not surprisingly, the highest concentration of blonde, blue-eyed, and light-skinned people is found right in northeastern Europe.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><a href=\"https:\/\/hejsweden.com\/wp-content\/uploads\/2015\/10\/Blonde-Schweden-Weltkarte-Haarfarben-600x301.png\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"301\" src=\"https:\/\/hejsweden.com\/wp-content\/uploads\/2015\/10\/Blonde-Schweden-Weltkarte-Haarfarben-600x301.png\" alt=\"Ausbreitung von Blonden auf der Welt \" class=\"wp-image-4610\" style=\"width:674px;height:auto\" srcset=\"https:\/\/hejsweden.com\/wp-content\/uploads\/2015\/10\/Blonde-Schweden-Weltkarte-Haarfarben-600x301.png 600w, https:\/\/hejsweden.com\/wp-content\/uploads\/2015\/10\/Blonde-Schweden-Weltkarte-Haarfarben-300x150.png 300w, https:\/\/hejsweden.com\/wp-content\/uploads\/2015\/10\/Blonde-Schweden-Weltkarte-Haarfarben-1240x621.png 1240w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><figcaption class=\"wp-element-caption\">Blondes in the world: \u201eWeltkarte-Haarfarben\u201c von \u00d6kologix &#8211; Eigenes Werk. Lizenziert unter GFDL \u00fcber Wikimedia Commons<\/figcaption><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">The origin of blonde hair<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Anthropologists believe that a genetic mutation occurred among originally dark-haired populations between 20,000 and 40,000 years ago. It is suggested that individuals carrying this mutation &#8211; which is also responsible for light skin pigmentation &#8211; were better able to spread into northern regions with lower levels of solar radiation. Light-skinned people are more sensitive to UV radiation &#8211; levels of which increase in more southern latitudes &#8211; than those with dark skin. In contrast, blonde, light-skinned individuals have the advantage of producing more vitamin D even in low-light conditions, which provided them with an evolutionary advantage in northern regions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So, I guess one can call Swedes &#8220;efficient vitamin D producers&#8221; then. ;) <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The claim that blonde hair color is in danger of extinction is also <a href=\"https:\/\/de.wikipedia.org\/wiki\/Blond\" target=\"_blank\" rel=\"noreferrer noopener\">rejected by scientists<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Interesting radio report about <a href=\"https:\/\/www.sverigesradio.se\/artikel\/5912864\" target=\"_blank\" rel=\"noreferrer noopener\">Swedish blonde hair, by SR (Sveriges Radio), here<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Inheritance of blonde hair color<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">By the way, two dark-haired individuals can have a blonde child if one of them carries a corresponding, suppressed &#8220;blonde allele.&#8221; The myths that two naturally blonde individuals cannot have dark-haired offspring is wrong \u2013 a misconception derives from outdated school biology.<br \/>Which changes how you look at blonde couples with dark-hair kids, doesn&#8217;t it? :D <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Fun fact: &#8220;rat-colored&#8221; hair<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The color when Swedes have dark-blonde hair is often called in a not-so-flattering way: <em><strong>r\u00e5ttf\u00e4rg<\/strong><\/em>, rat-color.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">More about Sweden<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/hejsweden.com\/en\/swedish-women-myths\/\" data-type=\"page\" data-id=\"9202\">Swedish women: 7 myths &amp; rumors<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/hejsweden.com\/en\/nightlife-guide-sweden-party\/\" data-type=\"post\" data-id=\"5128\">How to party in Sweden<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/hejsweden.com\/en\/swedish-traditions-celebrations\/\" data-type=\"post\" data-id=\"5100\">Swedish traditions<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Swedes \u2013 and especially Swedish women \u2013 are known worldwide for their good looks. If you asked 100 men anywhere in the world what spontaneously comes to mind when they think of Sweden, I&#8217;d assume &#8230; <a title=\"Blonde Swedes: How Blonde Are Swedish Women and Men Really?\" class=\"read-more\" href=\"https:\/\/hejsweden.com\/en\/blonde-swedes\/\" aria-label=\"Read more about Blonde Swedes: How Blonde Are Swedish Women and Men Really?\">Read more<\/a><\/p>\n","protected":false},"author":6,"featured_media":17236,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"generate_page_header":"","footnotes":""},"categories":[681],"tags":[],"class_list":["post-17220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sweden-blog","infinite-scroll-item","masonry-post","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Blonde Swedes: How Blonde Are Swedish Women and Men Really? - Hej Sweden<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hejsweden.com\/en\/blonde-swedes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blonde Swedes: How Blonde Are Swedish Women and Men Really? - Hej Sweden\" \/>\n<meta property=\"og:description\" content=\"Swedes \u2013 and especially Swedish women \u2013 are known worldwide for their good looks. If you asked 100 men anywhere in the world what spontaneously comes to mind when they think of Sweden, I&#8217;d assume ... 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