“Lagom” in Sweden – What It Means and Where It Comes from

What is lagom? Lagom is the Swedish expression for “in moderation”, “just right” or “not too much and not too little”, as the Swedes use to reply to this question with their sweet Swedish accent. Swedes … Read more

Swedish “Jantelagen”, law of Jante – Why Swedes don’t show off

In Sweden, you must not own a gun without license, slap your child or sell your neighbors car without permission. All this is written in Swedish law. One law that is not given by the state but yet … Read more

Be progressive – How to be Swedish

Swedes are world leading when it comes to the adaptation of new products. They like to try everything that’s labeled “new”. Speaking in marketing terms, to be an innovation leader or early adopter is what … Read more

Drink like a Swede - How to be Swedish

Swedish Drinking Culture – Drink (Alcohol) Like a Swede

Swedes are like a bottle of vodka: from the outside they look unexcited, calm, pure like water, colorless. But once they open up… … you will probably detect a slight smell alcohol. In order to … Read more

Fredagsmys cozy Friday - How to be Swedish

Swedes Get Cozy on Fridays: “Fredagsmys” (Friday Coziness)

  Swedes take their work very seriously. They come in time. They leave in time. To get some recover from a stressful workweek some Swedish people decided to introduce a relaxing activity on Fridays, called fredagsmys, literally “Friday cosiness”. … Read more

Be a feminist - How to be Swedish

Swedish Feminism & Gender Equality in Sweden

Not all people in the world look or behave the same. Some are small, some are tall. Some like to eat meat, some want to be vegan. In Sweden – as in most other countries – people … Read more

Dream of living abroad - How to be Swedish

Swedes Dream of Living Abroad (for a While)

Sweden is a small country. Not that small actually, at least when it comes to land area (450,295 km2 / 175,896 sq mi). But with a population of only about 10 million, Sweden is considerably small. Although the … Read more

fika, have a coffee - How to be Swedish

Fika – A Very Swedish Tradition – How to Fika Like a Swede

Fall in love with the concept of fika Fika is a big part of every Swede’s everyday life. Basically, fika just means to hava a coffee. But it is so much more than just that. It has … Read more

Books to read before Sweden

Top 5 Best Books About Sweden – Travel Guides & Swedish Culture

You are looking for a good book about Sweden? A present for a friend who is going there for a semester abroad? Or maybe you are going to travel to Sweden yourself and want to learn … Read more

Take off your shoes in Sweden

You Are Invited to a Private Party in Sweden? Take off Your Shoes!

You Enter A Swedish Home: Take Off Your Shoes! So, you have entered Sweden and are invited over to a Swede’s home. You are a bit nervous because you’re not used to Swedish culture and customs yet. … Read more