Talking to Swedes – Conversation Etiquette, What to Do & Avoid in Sweden

Swedish chit-chat etiquette Basic unwritten rules and norms to know when you talk to a Swede, in private situations or at work. Don’t interrupt. They won’t interrupt you. Don’t think Swedes are not listening or … Read more

Reasons Why Swedes Don't Want to Make Friends with You

3 Reasons Why Swedes Don’t Want to Make Friends with You

You have moved to Sweden. You have spent a couple of weeks or even month in this beautiful country. You found an apartment to live in, a job or university where for your studies. But … Read more

How I made friends in Sweden

How I Made Friends in Sweden

I recently published the post “How to Make Friends with Swedes – What to Do & Avoid“, in which I share the best tips how to get to know Swedes. Including what to do in … Read more

Making friends in Sweden

How to Make Friends in Sweden – What to Do & Avoid

According to some polls, Sweden is the worst country to make new friends. And yes, Swedes can seem a little reserved or even cold. But once you understand their culture and social norms it becomes … Read more

What Swedes fear

Swedish Mentality: 5 Things Swedes Hate or Fear

Swedes, just as citizens from any other nation, are afraid of … certain things. To understand the Swedish psyche a little bit better, read the following list of “phenomenas” that many Swedes feel very uncomfortable … Read more

How to be Swedish – in 10 Easy Steps

10 Steps to Swedishize yourself You are going to spend some time in Sweden, for travelling, work or a semester abroad? You wonder how to blend in and act like a typical Swede?  Follow the … Read more

Swedish slef-image: How Swedes see themselves

What Swedes Think About Themselves – Swedish Self-Image

When you think about the Swedes, certain images or associations about their personal traits might pop up in your head. Maybe it’s a blond, tall person calmly driving a Volvo in the garage of their … Read more

Flirting and Dating in Sweden

Flirting in Sweden – (Weird) Flirting & Dating Culture in Sweden Explained

Swedes live in a culture, where, before marriage or even sexual intercourse, the two prospects ideally conduct certain interactions in order to display and assess one another’s mate- or date-ability. This process is internationally know … Read more

swedish character and traits

Swedish Personality & Stereotypes – About Conflict Avoidance, Neutrality, Shyness & More

Anyone who says Swedes lack passion is wrong. Swedes have just concentrated it in very specific areas, like minimalistic home decoration, drinking games, midsummer celebrations and practicing silence. Yes, Swedes may come along as shy. Whether in the … Read more

Swedish attitude towards sex

Swedish Liberal Attitude Towards Sex – Feminism, Stereotypes & Nudity

There are some stereotypes about Swedes which I would like to refute and some I’d like to confirm. Rumor has it that “Swedes get naked whenever possible and that they have sex with everyone who … Read more